The search is on for Britain’s Next Top Supplier

Profile image for Barnstaple People

By Barnstaple People | Friday, January 17, 2014, 11:51

Sir Stuart Rose and Tom Kerridge back initiative to find the UK’s top new supplier, to be stocked at ocado.com

With the backing of Retail legend Sir Stuart Rose, and Michelin starred chef Tom Kerridge, online supermarket ocado.com has launched a nationwide search to find the next big thing in food & drink.

Rose and Kerridge will sit on a judging panel alongside Ocado buyers that will see entrants deliver a ‘Dragon’s Den’ style business pitch. The winner will be stocked by the online supermarket and receive a £10,000 marketing package to promote their product.

The initiative builds on Ocado’s history of supporting new, up and coming purveyors including Yorkshire Provender, Muddy Boots, Higgidy and What on Earth. The competition element of the campaign is aimed at producers looking to take the next step towards commercialising their product but need a helping hand and some expert guidance on how to get in front of a major retailer like Ocado.

Tom Kerridge, host of BBC’s Proper Pub Food said, “Foodies across the country are always looking for quality products to include in their repertoire and Britain’s Next Top Supplier will put the spotlight on the talented people behind them. For the winner it’s life changing and for home cooks on the hunt for the best ingredients, it’s an amazing opportunity to get their hands on an exciting new product.”

Sir Stuart Rose, Ocado Chairman said, “There are some truly fantastic producers in the UK – you only need to take a stroll through a market to see the high quality and variety. Britain’s Next Top Supplier aims to uncover these hidden gems and give them the next step they need to distribute their product across the country. We’re looking for a product or range that has the potential to be a big seller - this is Britain's Next Top Supplier after all! Unusual, hard to find or downright quirky products will catch our eye too.”

Lawrence Hene, Director of Marketing and Retail at Ocado commented, “We will be looking for a passionate supplier who will work with us to make their product succeed. It wasn't all that long ago we were a start up so I'm keen to see some entrepreneurial flair and willingness to take a risk. The winning product will also have great customer appeal and offer them something they can't find anywhere else."

Britain’s Next Top Supplier is open to all small to medium sized purveyors with a food or drink product not currently stocked at Asda, Waitrose, Morrisons, Tesco or Sainsbury’s.

To enter email:topsupplier@ocado.com

      

Comments

       
max 4000 characters
        
   

Latest Stories in Barnstaple

       
      

Local Vouchers

       
  • Steak meal deal at the Rolle Quay Inn

    The Rolle Quay Inn

    2 steaks and a bottle of house wine for £21.50

    Terms: Fridays 6pm to 8.30pm

    Contact: 01271441008

    Valid until: Wednesday, December 31 2014

     
  • 20% off Window & Door Repairs From Taw Windows

    Taw Windows

    Do you have misted or broken double glazed units?
    Do you have a window or door lock that has seized?
    Do you have window hinges that have broken?
    We can help!

    Terms: Offer applies until August 31st 2014

    Contact: 01271327333

    Valid until: Sunday, August 31 2014

     
  • 10% discount on Self Storage near Barnstaple

    BT Storage

    10% on self storage when quoting the North Journal website

    Contact: 01271440797

    Valid until: Friday, October 31 2014

     
   

Search for...

       
        
Min price is bigger than Max price
        
Min price is bigger than Max price
        
Min rent is bigger than Max rent